Be sure and try our new SNOWCAST APP! If you lose, that might mean you need to keep an eye on several of your friends toddlers. That's right. We've got Peter Feigin. Peter is a serious businessman and a hilarious friend. That was, Peter: That was it. "Now we have to monitor and figure out and organize the groups that travel from Greece to away games and organize the meet-and-greets after the game, which by the way, aren't scheduled. Right? I've been telling him. You miss throwing that pass. Peter Feigin: Yeah, I think it's kind of where is the balance? Today I'm talking with Peter Feigin, President of the MBA's Milwaukee Bucks and formerly Vice-President of Marketing for the New York Knicks, and Director of Marketing at Six Flags. Now, youre talking to your wife and your children and youre moving from New York City to Wisconsin. I have an identical twin brother who's the headmaster of a school in New York City, that all of Wes Edens' and Marc Lasry's kids went to, who were two owners of the Bucks. Its kind of like the unwritten rule: Dont argue about anything. We are brand marketing sales people. This again becomes a platform of an NBA brand extension that just explodes with engagement. Michael Red: I don't know if that's the responsibility of the organization to have that permeate throughout the city, but have you seen a shift in Milwaukee, even when it comes to people coming together from different races and different creeds? And probably about 15 years ago, Mark Lazari was looking to explore buying teams and they were in a parent conference, and my brother just said to him, Hey, my twin brothers over at Madison Square Garden he runs the marketing there he understands the P&L you probably get a kick out of him coming with you and giving you an opinion on what that was. Make a long story short, we probably spent the next 10 years having the most incredible adventures of going to do due diligence on teams that he was prospecting to buy. Peter Feigin: And I think it's all how you how you go at it. They were trying to think of something that would be like. For more information on Engage or to book talent today, visit letsengage.com. Michael Red: Well, I love you back. This kind of like, "Why are we looking at other people's metrics? You can imagine, yes, Id rather be in Miami for 180 days, no question. Peter: Yeah. As you get older, its just harder to keep up with everybody., Christopher dAmboise, a former principal dancer, Adam Keefe, a former N.B.A. Every Wednesday, Dan Feigin, now the director of Trevors Upper School on the Upper East Side, sends a mass email to determine who will be playing that weekend. He ran companies like Alma and Posner and cosmetics. This material may not be published, broadcast, rewritten, or redistributed. Through Jan. 15, his PER of 29.82 was second in the league behind James Harden and just ahead of LeBron James and Stephen Curry. MILWAUKEE Bucks President Peter Feigin helped lead the team to its first championship in 50 years, and now he has the . John: Welcome to another edition of the impact podcast. Its like winning the life lottery.. And I think we find it like it's a responsibility where we can set the example and we can innovate and then we can shout it from the mountaintops. We deal, and weve had some meetings with our friends at the Badgers of the University of Wisconsin as they create a collective, weve certainly been tracking kind of whats going on. Peter: But one of the incredible things, alignment we have with myself, John Horst, whos our GM and coach Bud is like, weve got this undercurrent of constant improvement and kind of like never, pleased but never satisfied. Theyre the worst. But kind of like would say I kind of got to play through high school college with just grit and will and really like persistence and relentlessness. Peter Feigin: And for a year of that, I kind of dropped everything and just kind of toured the country with an organized schedule, kind of understood the revenue part of it, kind of do. ", Pass the sticks.We here.https://t.co/XifcyBIjFY pic.twitter.com/NFiiaWCSUb, Bucks Gaming (@BucksGG) December 14, 2017. And Dan Feigin still has keys to Trevors gym, which he has been putting to use by himself. And I'm not that much of a spiritual person, but I feel like I have been blessed/lucky 10 times more than I ever thought I'd be in my whole life. Literally the world, like across European soccer, across everything, for people to at least stop and think. How do you end up managing the importance of numbers and capital. So, I think for myself to Coach Bud, to Jon, we all kind of are on the same page of preaching like, "This is a performance culture." Peter Feigin: Yeah. Peter, talk a little bit about the future. Theres some great things. Its all about your partner, it was one of these opportunities where she was just all in and to her benefit, like I owe her forever because it was, like its been an unbelievable, run and a huge opportunity. power forward, Alex Woodhouse, 34, a photographer and musician. Incredibly these three guys were literally engaged. And also, obviously some additions with Jrue Holiday and other great players we have this year. You buy the Bucks, you help with that whole negotiation and you were living in New York, so you were married already and you decided. John: Another native New Yorker from Roslyn, New York. And you do it, for us, kind of my job was to be that rock and support and think about if you told me that 50% of my time would be spent on making sure everybody is okay. Its incredible and not many people get to do it, lets be honest, when you get to actually live your dream and go to the top. When you show up for the first day, are you pinching yourself? You talk about how do people help you think through clutch times. And theyve got it on. I think probably one of the last public-private partnerships that thatll happen, when Troy brought together the city, the county and the state to put together a partnership for a new arena in downtown Milwaukee. How do we affect the community together? Talk about that balance between what you do with Milwaukee and obviously, with your family, right? Peter: You are a genius because you use food as youre incentive and nothing better than ice cream. Talk about that nuance because like you were saying, from the outside in, you could say all the players have it made. That's not a "here we got to the finish line." Im addicted now to the operating side of the challenge of constant improvement, and how would you look at an organization and dive in there and really look to re-engineer tweak, and build for revenue growth? Its like you think about what the culture of community is. We hired an unbelievable CFO. Michael Red: One thing that impresses me about our organization is how diverse it is. How do we build the plumbing? Mike, you get it because you lived it. My son was a freshman at San Joaquin Memorial High School when Brook Lopez was there and he played with Brook under coach Pat Giles. Lasry and Feigin met some 20 years ago when Feigin's identical twin brother, Daniel, was coaching Lasry's sons Alex and Zach for an elementary school basketball team in New York City.. And that's what we try to do. All trademarks are the property of their respective owners. In a Q&A with The Undefeated, Milwaukee Bucks president Peter Feigin talked about resuming the season, the business lost due to COVID-19, and much more. The most recent All-Star Game voting returns showed Antetokounmpo at 1.48 million votes, trailing only James. "I got to tell you the enthusiasm Peter has brought to the city has been brought right back. We were literally refining, cared about all the cookies and stories in it and stuff. I encourage it, and selfishly, its a fun way to network and deal with people. The one thing that's been impressive for me, being a part of the family, is seeing how you all embrace the city. Peter Feigin: Michael, like I said, anytime, anywhere. We had this, I think it was an intern, said to us like, Well, we should, have you read about ghost kitchens? Of course were sitting there going like, eh, kind of like, we dont know what the hell youre talking about. So first of all, the bubble was kind of like so exciting, surreal, and awesome. Youre going to have a lot of fun. I think if nothing else, it changes the awareness, the sophistication, and the business operations of the way players will position themselves and the way theyll market themselves. And lo and behold, kind of five, six years later, we've kind of accelerated it. The ability to go into an NBA franchise and really pick all the great practices which is going around in the league is a huge advantage. Maybe I'm biased, but knowing you and seeing what you've done with the Bucks. You start and now talk about the major, like you said, you got a great human capital person, you got a great CFO. Feigin's twin brother, Daniel, is director of the upper school at New York City's Trevor Day School. They called themselves The Magic Three as middle school teammates on the Upper East Side. Search Peter Feigin: Hey, John thanks for having me. Theres some other attributes, but just take those three is like your best, which, whether youre on basketball or the business side, you die for. Absolutely. Peter Feigin, President of the NBAs Milwaukee Bucks and formerly Vice President of Marketing for the New York Knicks and Director of Marketing at Six Flags, joins me on the podcast today. Peter Feigin: And I think, even when we looked at ourselves we're completely diverse, but we weren't anywhere near where we should have been on the leadership side of being a diverse leadership. It's hard to build trust here and it's provincial. How big a deal it is to renovate downtown, and how big we can become and what a billboard the Milwaukee Bucks should be for Wisconsin around the world. You know I got my sources. I understood what a call to action was. John: Right. It is so important that kind of at least in our infrastructure. John: How about the issue of when people put on those special glasses now, and they can watch a game in 3D or whatIm so out of it a little bit, Peter, technologically speaking, but the young people are talking about the future of watching sports is were going to be able to, is going to be eventually cameras court side, and were going to be able to watch it and feel like were sitting court side and youre at a bucks game. He continues to build civic and business relationships around town through face-to-face interaction. It really is. That automatically and having him sign for the next five years, that gives you this springboard that we think. They better know you, they better get you. I think COVID, like everything, slowed us up for about a year, but we're back on it. Jan 16th, 2016 by Mayor Tom Barrett. It's really best of class.". In September 2013, then-deputy commissioner Adam Silver announced that Bradley Center, the team's home since 1988, was unfit for an NBA team. How do we make this more than equal?" We can create a landmark and a destination with the arena as really the centerpiece." Peter: Which like, by the way, might evolve to 20%, 30% of an arena at some point. I really think its kind of a cycle of selflessness and kind of best practices. By the way I never wouldve said this seven years ago, I think you have to be involved. So, this had been a surreal year and tough as a leader because it's exhausting. Thats an interesting question. And Khris parks in a handicap space, because five minutes he's in. We don't have a business, not sure when we will have a business. We have large sections that you never think about 10 years ago that people hang out at a bar, never have a seat, never, standing room only. Going back into the past is something I wanted to ask you about. We've gotten through conversations. Here in a million person city and your ability to affect change, your platform, your ability to really make a difference is so incredible. Twin brothers Peter and David Paul are best known for their role in The Barbarians (1987). Peter: Well, I always default to the Cluckery. But talk about that nuance and being in leaders on the social injustice play. I literally said, "Hey, Giannis, do me a favor. Peter Feigin, president of the Milwaukee Bucks. But the best way to talk about is like I'd rather throw the pass than hit the shot. There's got to be solutions. Just so I get a little. We're not an organization that splits up into silos of business or basketball. Peter: which I cant even believe it, Id probably have some fun teaching. Thats and like you said, you get to share that with all the hundreds of other rings. power forward, who lives in Southern California but joins The Run whenever he travels to New York for his job in finance. 1 team in the league, to be the brand representation.' We've made it really authentic and localized with what our food and beverage offerings are going to be. Were you looking at other franchises that have done this before, or were you looking at other business models and merging some version thereof? This is learning on the job, right? Well, Peter, this has been more than a delight. The building will also be the focal point of a 30-acre development in downtown Milwaukee, an urban revitalization project that Feigin believes in. I'm so honored, man, to have you on the podcast. "Peter has completely re-imagined the Milwaukee Bucks business operation and grown in sales, ticket revenue, retail and global recognition which is very important," Colbert explained. But that kind of thing. Michael Red: You talked about Coach Bud and the whole team organization, which I think Coach Bud has done a terrific job thus far. I've known Jon for, I don't know, 13, 14 years, and to see what he's done with the team as the general manager has been really impressive. Then you mirror that off the court. Peter Feigin: Yeah. Right? My fantasy, I had two fantasies growing up. John: Thats literally a reality show that, it could be on Netflix. Welcome to the impact podcast, Peter. So, it's really about cost containment and preservation of jobs. I also listen, I thought, and my parents thought both my brother and I were as you can imagine before ADD was actually diagnosed, Peter: for kids our age and stuff, because its still be on impulsive, relentless, like, [inaudible]. I mean, if I didn't have real responsibilities of a family and a wife, who actually says we need to live somewhere and stuff, I could get paid in gear. We call it volundeering. Peter Feigin: Yeah. I think that was a necessity. Its not the right environment for everybody. I took great pride in seeing the development of downtown and what you guys were doing with the city. Peter Feigin: I mean, just different ways, we started to think about doing this. Peter: Well, I think first of all, everything is like, you plan to be great. We closed our restaurants down. Thats what we call our volunteering. This is the Impact Podcast. At the backdrop of the luncheon were items invented by African Americans. Michael Red: Talk about the process of redeveloping downtown and one who's so in love with Milwaukee and it's like a second home to me, living there for so many years. Go to the Cluckery. Peter Feigin Title: President Organization: Milwaukee Bucks Previous experience: Chief marketing and revenue officer of Deluxe Entertainment Services Group; president and chief operating. Donations to the school can be turned into compensation. Sometimes there's a house on fire and you got to focus on putting out that fire, no question. We stopped operating. Unfortunately, I probably haven't changed mentally or emotionally since we met, but she's my teammate. Feigin can do all the PR he wants, but the most effective pitch to get fans into the new arena is out of his hands. He loves people and he'll go nearly to any length to support, develop and back the people he works with. Michael Red: Wow. As a subscriber, you have 10 gift articles to give each month. We built an infrastructure, to our owners' credit on, they made it really simple. He really taught me the lesson late in life is the real geniuses or the ones who can take these complex things and talk to me about them and I understand them. Of all, the bubble was kind of a cycle of selflessness and of. Surreal year and tough as a leader because it 's provincial at some point a here. World, like I said, you plan to be great say all cookies! Talk a little bit about the future business, not sure when we will have a,! He continues to build civic and business relationships around town through face-to-face interaction beverage. Of the impact podcast that nuance and being in leaders on the East! East Side serious businessman and a destination with the arena as really the centerpiece. there going like we... 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